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Tomorrow starts today, which is why we are committed to looking after the planet. With a vision, commitments and concrete actions in place for over 40 years, from the fight against planned obsolescence to the search for natural and reliable solutions to reduce the use of harmful chemicals, discover how Laurastar is responding to the challenges of our time to create a more sustainable and respectful world.
With our innovation and Swiss engineering excellence, we have designed products that last: robust and high quality, thoroughly tested, and guaranteed repairable for at least 10 years. Learn more about how Laurastar is fighting against planned obsolescence, from resource conservation to waste reduction and more responsible consumption.
Our products are designed to last. From the preliminary design stage onwards, our Research and Developmental teams outline strict specifications both in terms of the functionalities and quality of the components, as well as the selection of suppliers. Materials are chosen for their resistance and technical capabilities.
At each stage of development, our products undergo extensive testing. Advanced test systems allow us to simulate 8 to 10 years of use, to ensure the robustness of our products over the years. In addition, our appliances are individually tested at the end of our production lines, which guarantees their quality for our users.
Our appliances are designed to be repairable for as long as possible. We have our own European repair centre and train dedicated teams in other countries where our products are distributed. All spare parts are available for at least 10 years after the product has been discontinued. this guarantees a fast and efficient repair service, with individual customer care.
Sustainability and responsibility go hand in hand. Through our daily choices, we have the opportunity to opt for products that are kind to the planet. Every action counts to reduce the use of precious resources, such as water and energy or the use of harmful and corrosive chemicals. Laurastar steam is a true natural alternative for hygienic and fabric care.
We believe in more sustainable, respectful and innovative fashion. We support those who share our ambition for more responsible consumption. In this way, we support the designers and talents of tomorrow for fashion that reflects our values. We are committed to the long term by allowing you to extend the life of your clothes and objects, and promoting a circular economy.
Resist fast fashion, choose quality, take care of your clothes with hygienic steam to disinfect and rejuvenate them to keep them for longer, that’s slow fashion.
Buying of selling second-hand allows us to give value back to things. Laurastar supports this change with our consumption patters with its hygienic DMS that disinfects and restores life to materials.
Laurastar is committed to haute couture in favour of high-quality, sustainable and innovative fashion; partnerships to enhance the creations of the leading Swiss designer in upcycling, Kevin Germanier.
Supporting the talents of tomorrow means looking to the future and carrying values beyond our time. Laurastar supports young designers and talents from the Geneva School of Art and Design who are also looking for excellence, innovation and respect for the environment.
Sustainability and responsibility go hand in hand. Through our daily choices, we have the opportunity to opt for products that are kind to the planet. Every action counts to reduce the use ofprecious resources, such as water and energy or the use of harmful and corrosive chemicals. Laurastar steam is a true natural alternative for hygienic and fabric care.
