Wish you’d bought a Laurastar instead?  Trade in your Other Brand steam station & Save $200 Off RRP on the LIFT Range. Details

The best ironing systems, steam stations, and steamers. Laurastar Steam Irons. Delivery Australia Wide
The best ironing systems, steam stations, and steamers. Laurastar Steam Irons. Award Winning Irons
The best ironing systems, steam stations, and steamers. Laurastar Steam Irons. Professional Iron For Home Use
The best ironing systems, steam stations, and steamers. Laurastar Steam Irons. Established Over 40 Years
Laurastar Living

10 (Great) Reasons to Choose Laurastar to Care for Your Clothes

Our favourite clothes inevitably take a beating. There’s regular wear, washing machines, and the good ol’ spin cycle; keeping your wardrobe looking fresh is a full-time job.

If you’ve been struggling with wrinkled shirts or wondering how to extend the life of your favourite sweater, Laurastar can help. Here’s why so many people are turning to Laurastar to give their clothes the TLC they deserve.

1. Professional-level results without leaving home

Ever picked up your dry cleaning and thought, “Wow, I wish my clothes always looked this good”? That’s exactly what Laurastar delivers. Our all-in-one ironing systems and steam generators easily tackle even the most stubborn wrinkles. You’ll get that dry-cleaner finish in your bedroom—perfect pleats, crisp collars, and no wrinkles in sight.

2. Time-saving when you need it most

We’ve all been rushing to get ready, only to realise our shirt looks like it was stored in a ball under the bed. Laurastar’s efficient systems save precious minutes with features designed for speed. Our vertical steaming option lets you quickly refresh clothes without setting up an ironing board. Just a few seconds of steaming before you dash out the door, and you’re good to go.

3. Fabric revival, you can actually see

Laurastar’s Dry Microfine Steam (DMS) technology removes wrinkles and rejuvenates fabrics. This unique steam penetrates deep into fibres, giving them new life. Even your most delicate silks and cashmere get plumped up and refreshed, restoring their original lustre and feel. It’s like giving your clothes a spa day.

4. Effortless operation that makes ironing (almost) fun

We don’t like the idea of you wrestling with an ironing board while trying not to create new wrinkles. Laurastar’s active boards with vacuum and blower systems eliminate that struggle. The iron glides smoothly over fabrics, following contours perfectly. You can even iron sheets directly on your bed. Suddenly, ironing doesn’t feel like such a chore—and slipping into freshly pressed sheets? Pure bliss.

5. Gentle protection for your investment pieces

We’ve all ruined a favourite item with an iron that was too hot. Laurastar’s protective soleplate prevents shine marks on dark fabrics, and our unique temperature control means no more burn marks or scorched areas. Your designer blazer and that pricey silk blouse can finally breathe easy.

6. Hygienic steam that does more than remove wrinkles

Here’s something your regular iron can’t do: Laurastar’s special steam kills bacteria, viruses, and fungi. It even eliminates those pesky clothes moths and their eggs. Think about all the places your coat goes in a day—public transportation, restaurants, offices—and then think about how rarely it gets washed. A quick steam treatment can dramatically reduce the microbes hitching a ride.

7. Deep cleaning for items you can’t boil

Some of our most personal items—underwear, bras, delicate sweaters—can’t withstand high-temperature washing. Unfortunately, that means bacteria often survive the laundry cycle. Laurastar’s steam technology disinfects these items without damaging the fabric, giving you both cleanliness and longevity in one go.

8. Chemical-free freshness that’s better for everyone

Unlike fabric sprays and chemical fresheners, Laurastar’s DMS is completely natural. Your clothes get cleaned and refreshed without exposing your skin (or the environment) to harsh chemicals. It’s particularly great for those with sensitive skin or allergies who need to minimise their exposure to detergents and fragrances.

9. Fewer washes mean longer-lasting clothes

Every trip through the washing machine shortens your clothes’ lifespan a little bit. With Laurastar, you can significantly reduce machine washing. Our steam effectively tackles odours from food, smoke, and even your body, meaning you can wear items multiple times between washes. Your favourite jeans will thank you with years of additional wear—and you’ll save on dry cleaning bills, too.

10. Built to last in a throwaway world

In an age of planned obsolescence, Laurastar stands apart. Our products are designed for longevity, with repair support available for at least a decade after purchase. By investing in equipment that lasts, you’re making an environmentally responsible choice that reduces waste. It’s clothing care with a conscience.

With Laurastar, you’re choosing quality, convenience, and sustainability all wrapped into one impressive package. Your clothes deserve it, and honestly, so do you.

Get 10% off your first purchase

Join The Club

For Enquiries, please call

1800 999 910
The best ironing systems, steam stations, and steamers. Laurastar Steam Irons.

Join The Club and receive a 10% DISCOUNT VOUCHER* that can be used at any Laurastar Showroom or Online.

Join le Club Now